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LANDING PAGES

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ILLUSTRATIONS

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EMAIL

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BADGES

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Credit Karma Tax

Credit Karma

Credit Karma wanted to refresh the strategy, look, and tone of their free tax product, Credit Karma Tax. 

Leading the design, I developed the new visual identity of Credit Karma Tax, which was used across all marketing platforms, including landing pages, emails, social, and in the product itself. I created new custom illustrations and icons and paired them with a fresh, modern photography style to visually represent the main marketing points of the campaign, and to position the company as accessible, trustworthy, yet also tech savvy. 

Copywriter - Craig Erickson
C.D. - Donna Roggi